Rated i Creative teamed up with their client, AEG, to create an NHL TV spot during the Super Bowl Sunday in Las Vegas. The spot touted the possibility of NHL expansion in Sin City. Fans immediately took to Twitter spreading the message to 10s of thousands of followers as the news was picked up by major sports networks around the country. The overwhelming response to the spot more than tripled projections driving viewers to the NHL Vegas website to sign up and show their support. With the unmitigated success of Rated i Creative’s TV spot, hockey in Las Vegas can’t be far behind.