client

Guitar Center

Woman with curly hair playing an acoustic guitar while wearing earphones, sitting indoors near a window.

client

Guitar Center

We’ve created national TV campaigns featuring some of the biggest names in music. Each spot celebrates the passion, artistry, and gear that connect musicians to their craft—and to the brand at the heart of it all.

A person in a plaid shirt selects a guitar from a display in a store with various acoustic guitars.
Tablet and laptop displaying a music store website with various guitar options on a red background.
Play Video
Onboarding

We crafted this onboarding video to help new hires hit the right note from day one—highlighting Guitar Center’s mission, culture, and commitment to music.

Person playing a brown electric guitar with intricate designs on the fretboard.
A leather tag labeled "GARY" attached to a dark fabric case, with a black hat resting on top.
Play Video
Gary Clark Jr. TV Spot

With the legendary Gary Clark Jr., this national spot amplifies our Guitar Center campaign series, honoring the artists who don’t just play music — they embody its very soul and rhythm.

Two Tama drum sets, one blue and one red, against a gradient red background on a reflective surface.
Electric guitar silhouette against a red background, viewed from the base towards the neck, creating a dramatic effect.
Play Video
Guitar Center TV Spot

As part of a multi-campaign partnership with Guitar Center, this national spot used bold visuals and high-impact motion graphics to reflect the energy and creativity that define the brand.

“Rated i Creative understands my properties and brands, always delivers against the creative direction and brief with stellar product. They are responsive, highly creative, deliver a quality product and at the same time manage within budget and utilize new and existing assets effectively.”

Jeannine D’Addadorio

Former Chief Marketing Officer

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